Hands down online marketing is far more effective than print media. Why? You can target your audience, on most platforms, you can be very specific about who sees your adverts, age, interests, location, these are all things print media can not offer. But more importantly online adverts, you generally pay per click or pay per impression. Meaning no wasted money, as an example, a newspaper advert, may have 50 000 readers, but only say 1000 of those will actually read your advert, but you're still in essence paying for 50 000 readers, whether they read your advert or not. Online marketing is different, you only pay for those that see or click on your advert. You can see the stats. It works, isn't it time you tried?
If you have a reasonable sized database, then keeping in contact with your clients can be very important to you. An E-Newsletter is a handy way to keep clients up to date about special offers, new products and in short, keep them coming back. We can help you design and send a professional looking, slick monthly newsletter and ridiculously good rates. We will also integrate your newsletter sign up form into your website and social media at no extra cost.
Advertising on Google is not for everyone and suits only specific business types. Having said that, Google Adverts can be very effective and you only pay per click, so you only pay if a customer actually clicks on your website link. This is also a great way to get to the top of the page on Google, get noticed and get more business. Google Adverts are not cheap BUT you'll certainly get more of a return than any print media.
Facebook adverts can be very effective for certain businesses, you can target your adverts and reach a huge audience. Typically Facebook Adverts would be suited to different business types that would use Google Adverts. In some cases, we recommend one or the other but normally a weighted combination of both. On Facebook you tend to pay per impression rather than per click. Cheaper than Google Adverts but bigger reach.
Your own content is always the best advertising. Blog content in particular, with the correct keywords can do wonders for your SEO and position you as an industry expert. Blogs can take the form of a photo gallery, a trip report, an unusual customer experience or a how to guide for a particular task. All in all, online, "content is king" - without good content, your electronic marketing could have very little returns. Blog content also makes create content for newsletters and sharing to social media.
Monthly Packages - Pricing
Note: Facebook & Google Adverts budget is not included in these packages. Extra budget can be added with no extra costs to any of these packages. The reach per budget is variable depending on cost per click for your specific keywords. Packages include website and hosting. That's right ANY website of any size and ongoing maintenance, adding content etc.... everything you need
Website Design Once Off Packages*
Website Nano: R3 500 (up to five pages, any content you like, contact forms, social media integration)
Website Micro: R5 500 (up to ten pages, blog, contact forms, newsletter sign up, social integration, Google Analytics, Google Business Listing, online advertising ready with Facebook Pixel)
Website Mega: R10 500 (all of the above, e-commerce, online payments, unlimited pages, you name it, we can build it from internal staff intranet to online booking systems)
Website & Social Monthly Packages**
Nano R2 600 – Unlimited pages, unlimited email addresses, hosting, domain, maintenance and new content, monthly statistics & SEO, Basic social media management.
Micro R4 500 - Unlimited pages, unlimited email addresses, hosting, domain, maintenance and new content, monthly statistics & SEO. Advanced social media management.
Mega R6 500 - Unlimited pages, unlimited email addresses, hosting domain, maintenance and new content, monthly statistics & SEO. social media management and social media or Google advertising campaigns **
* All website once off packages exclude hosting and domain name. If you require this we can provide at R149 per month for a super fast, unlimited hosting package
** Based on a min 12 month contract period
*** Excludes advert spend, this will be agreed on a case by case basis based on your needs
If you are at any point unhappy with our service or quality of work, we offer a 100% money back guarantee within 30 days of inception. The content always remains yours and can always be transferred to another webmaster or designer. You explicitly own any website and content that we develop for you. But we would not want that to happen and bend over backwards to make sure we have happy customers.